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Digital Imaging Division

Digital imaging is one of the fastest growing categories in consumer electronics today. To meet the needs of this growing category, CEA created the Digital Imaging Division, whose mission is to support the growth and profitability of the digital imaging industry.

The Digital Imaging Division is a home for our members who manufacture, distribute, or sell digital imaging products and services. 

"Life Is" Photo Industry Campaign

The CEA Digital Imaging Division has worked collaboratively with the Photoimaging Manufacturers and Distributors Association (PMDA) and Innovations in Photo Imaging (IIPI) to develop an array of tools that encourage photo capture and output. Generation Y moms were the main target in the development of the "Life is" campaign. Web ads, a campaign logo, social media tools and educational photo resources are some of the deliverables developed in this campaign. Seasonal specific assets are available for the spring/summer season as well as the winter holidays. These resources and our Digital Toolkit are available for CEA member companies to use on their own web sites and social media pages. CEA's Digital Imaging Division has also developed a supplementary "how-to" video to support the campaign initiatives.

Please contact Karly McBride, Manager, Member Programs with any questions.

Digital Imaging Division Board


  • Mr. Eliott Peck, Canon U.S.A. Inc.

Vice Chair

  • Mr. John Boris, Shutterfly

Ex Officio

  • Ms. Joellyn Gray, Fujifilm North America Corporation


  • Ms. Tiffani Barton,
  • Mr. Michael Burke, Google Inc.
  • Matthew Deatrick, Verizon
  • Mr. Paul Y. Friday, Wal-Mart Stores. Inc.
  • Mr. Jonathan Harris, Gopro
  • Mr. Jay Kelbley, Samsung Electronics
  • Mr. Neal Manowitz, Sony Electronics Inc.
  • Mr. Ron Mohney, Independent Photo Imagers
  • Ms. Corina Standiford, Narrative
  • Mr. Geoffrey Stewart,
  • Mr. Steven Tiffen, The Tiffen Company
  • Mr. Dan Unger, Panasonic
  • Mr. Ron Wrenholt, Lifetouch Inc.

Ready to Join CEA?

Complete the online application today.

Contact Membership

Alicia McGrail
Sr. Manager, Membership Development