CEA created the standard for the V-chip, which can block individual channels or programs depending on content. This technology allows parents the ability to determine what is appropriate for their children to see and hear on TV. With CEA's standard as a roadmap, manufacturers began to build V-chips into their sets. Congress later required the chip be included in every TV built after January 1, 2000.
In conjunction with rising concerns over indecent television programming, CEA again is taking a leadership role, working in partnership with the content, cable and broadcast industries in a voluntary agreement to educate parents about the V-chip CEA believes that it is our obligation as an industry to ensure that parents are aware of the tools they have to protect their children from offensive content. This broad industry partnership has resulted in a PSA campaign and educational website, www.thetvboss.org, both developed by the Ad Council.
The V-chip is a technology that lets parents block television programming they don't want their children to watch. Most television shows now include a rating, as established by the broadcasting industry. This rating is encoded into the programs, and the V-chip technology reads the encoded information and blocks shows accordingly. Using the remote control, parents can program the V-chip to block certain shows based on their ratings. If you lose your remote or need help programming the V-chip, contact the manufacturer of your television for a replacement or operating instructions.
How to Use the V-Chip
Programming instructions can be found in the television's on-screen menu options or the written instruction guide included in the owner's manual.
Some general tips to be mindful of when programming the V-Chip: